THE OCEANFRONT MERCHANTS ASSOCIATION IS A GROUP OF MERCHANTS AND PROPERTY OWNERS WITH THE GOAL OF INCREASING THE NUMBER OF VISITORS AND THE AMOUNT OF REVENUE BROUGHT TO OUR AREA. WE STRIVE TO PROMOTE AN ASSIST IN THE DEVELOPMENT OF BUSINESS CONCERNS IN THE MYRTLE BEACH OCEANFRONT BOARDWALK DISTRICT. OUR MISSION IS REACHED THROUGH SPECIAL EVENTS, MARKETING, ADVERTISING, AND FUTURE CAPITAL IMPROVEMENTS.