THE MISSISSIPPI GULF COAST ATTRACTIONS ASSOCIATION (MGCAA) IS A MEMBERSHIP ORGANIZATION OF VISITOR RELATED BUSINESSES AND ATTRACTIONS LOCATED WITHIN THE FOUR SOUTHERN MISSISSIPPI COUNTIES OF HANCOCK, HARRISON, JACKSON AND STONE. THE MGCAA MISSION IS TO EMPHASIZE THE INFINITE VARIETY OF ATTRACTIONS, RESTAURANTS, SHOPPING AND RECREATIONAL OPTIONS AVAILABLE IN SOUTH MISSISSIPPI. THE GOAL OF THE MGCAA IS TO PROMOTE THE MISSISSIPPI GULF COAST AS A YEAR-ROUND TRAVEL DESTINATION BY FOSTERING AWARENESS OF OUR DISTINCT HISTORY, DIVERSE CULTURAL MAKE-UP, NATURAL RESOURCES AND AFFORDABLE VACATION OPPORTUNITIES. THROUGH THE COMBINED EFFORTS OF ITS MEMBERSHIP, AND IN COOPERATION WITH OTHER TRAVEL RELATED ORGANIZATIONS, THE MGCAA SEEKS TO CREATE AN AFFORDABLE MARKETING MECHANISM THAT ALLOWS JOINT ADVERTISING, NETWORKING AND EDUCATIONAL OPPORTUNITIES TO BETTER PROMOTE OUR LOCAL TOURISM INDUSTRY.