Ladies in Film & Television
We have a simple, but robust mission: to help ladies in the film industry be the best version of themselves by empowering them with resources and tools to Ladies in Film & Television is committed to reconnecting families and communities to achieve personal success through many strategies, including advocacy, gender equality, personal development, literacy, youth engagement, and human rights using pooled talents in Creative Arts.
Ladies in Film & Television
Ladies in Film & Television (LIFT) is a nonprofit organization dedicated to promoting gender equality and diversity within the film and television industry.
Mission and Objectives
The mission of LIFT revolves around creating an inclusive environment that supports and empowers creatives, particularly women and diverse groups, by providing opportunities for growth and collaboration. Through community engagement and various initiatives, LIFT aims to enhance the visibility and participation of underrepresented groups in the screen industries.
Governance and Leadership
As of recent updates, LIFT is led by a board of directors that includes key figures such as Lucretia Johnson as President, Freddie Watkins as Vice President, and Jeanette Greenwood serving as CEO. The organization emphasizes board diversity and formal assessments to ensure effective governance.
Activities and Programs
LIFT engages in various activities, including committee work designed to foster collaboration among members. These committees allow members to share expertise, offer guidance, and contribute to the growth of the community. Additionally, LIFT has programs aimed at increasing awareness on social issues such as human trafficking, targeting parents and young individuals.
Impact
Through its initiatives, LIFT contributes to a broader movement towards parity and cultural transformation in the film and television sectors. By advocating for greater representation and support for diverse creatives, LIFT plays a significant role in shaping a more inclusive industry environment.
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