TO CONDUCT CONSUMER FOOD RESEARCH AND SHARE THESE RESULTS WITH THE PUBLIC. IN ADDITION, THE FOUNDATION SEEKS TO INFORM AND ENGAGE THE PUBLIC ON VARIOUS ELEMENTS OF TODAY'S FOOD SYSTEM THAT INTEREST THEM. TODAY'S FOOD SYSTEM IS CONSISTENTLY WORKING TO FIND BALANCE BETWEEN ETHICS, SCIENCE AND ECONOMICS. ONLY THROUGH A BALANCE OF THESE FOOD ATTRIBUTES WILL WE GROW A FOOD SYSTEM TO BE TRULY SUSTAINABLE AS WELL AS SUPPORTED BY STAKEHOLDERS AND CONSUMERS.