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Serving New Vehicle Franchise Dealersin our Community For Over A Century We are an automotive trade association representing new car franchise dealerships in Western New York. About DMV Registration Services Safe T First Member Services Member Directory Employee Benefits Automotive Career Opportunities Charitable Foundation Welcome to the NFADA The Niagara Frontier Automobile Dealers Association is a trade association representing new car franchise dealerships in Western New York. We support member dealers industry allies vocational students and automotive consumers in our community. We help member dealers in areas such as recruiting marketing education safety and compliance healthcare and workers compensation.