Building a pro-life culture by inspiring people to live by fundamental principles of happiness, logic, ethics, and justice. Building a pro-life culture by inspiring people to live by fundamental principles of happiness, logic, ethics, and justice. We promote respect for the lives of preborn children, the elderly, the terminally ill, and the disabled by advancing universal principles of logic, ethics, and justice by building high quality educational resources and programs that move people to deeper meaning and purpose in life, and then help them to adopt higher ideals and principles which lead to pro-life convictions in the mind and heart.