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Kentucky School Public Relations Association The VOICE of KentuckySchools. As the voice for school public relations in the Commonwealth of Kentucky the KYSPRA mission is to meet the professional development needs of our members and to advocate for the employment of public relations practitioners in all Kentucky school districts. Our symbol the Goldenrod is the Kentucky state flower. Goldenrods are known for their resilience thriving in even the most challenging of environments much like school PR pros.