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The Live Mas Scholarship Application is now CLOSED Learn more Signup here to receive updates from the Taco Bell Foundation. ABOUT THE FOUNDATION The Taco Bell Foundation breaks down barriers to educate and inspire the next generation of leaders. Since 1992 the Taco Bell Foundation has reached more than 5 million young people across the country and has awarded more than 188 million in Live Mas Scholarships and grants to youthserving nonprofit organizations focused on education and career readiness. Donations collected in U.