Berkshire Community Radio Alliance

The Berkshire Community Radio Alliance is a 501(c)(3) nonprofit organization operating WBCR-LP, a low-power FM community radio station based in Great Barrington, Massachusetts. The organization is dedicated to providing educational and entertainment programming to the community.

History and Operations

WBCR-LP commenced broadcasting on October 23, 2004, on the 97.7 FM frequency. It is a volunteer-run, non-commercial station with an emphasis on locally produced shows, currently offering over 70 programs per week. The station serves the southern portion of Berkshire County, with a broadcast radius of approximately 8 to 15 miles depending on terrain.

Mission and Programming

The mission of the Berkshire Community Radio Alliance is to provide access to media for everyone and to deliver a diverse range of programs that engage the community. The station's programming spans multiple generations and covers a broad spectrum of topics, aiming to be fun, informative, and culturally enriching.

Community Engagement

Berkshire Community Radio Alliance is deeply involved in community activities and partnerships. The organization supports local initiatives and encourages community participation through various outreach programs.

Recognition and Support

The Alliance has received funding from notable sources, including support from the National Endowment for the Humanities as part of the Coronavirus Aid, Relief, and Economic Security (CARES) Act of 2020, and generous funding from The Whitehead Foundation. This support enables the station to continue its mission of providing valuable programming and resources to the local community.

Affiliations

WBCR-LP is affiliated with the Pacifica Radio Network, contributing to its status as a significant community media resource in the Berkshires.