Fierce Athlete Inc.
Fierce Athlete Inc. is a U.S. nonprofit organization designated as a 501(c)(3), with a primary focus on promoting and empowering female athletes in their identity and femininity through a blend of physical, mental, and spiritual development. The organization's mission is to transform the culture of female athletics by fostering a deeper understanding of each athlete's intrinsic worth beyond their sporting achievements.
Purpose and Vision
The organization seeks to empower female athletes to thrive in their entirety, focusing on their God-given identity and femininity. Fierce Athlete envisions a world where every female athlete recognizes her value in a broader context, beyond just her athletic performance and physical accomplishments. This approach includes mentoring, discipleship, and training that integrates spiritual and physical growth.
Founding and Leadership
Fierce Athlete Inc. was founded by Samantha Kelley, who serves as its President. Kelley is an accomplished athlete with a background in soccer, ice hockey, and track. She holds a Master's degree in Catholic Psychology from Divine Mercy University. The organization's leadership team also includes Tracy Guerrette, who directs the coaching program, and Kelsey Wicks Reinhardt, serving as the Board Chairman.
Pillars of Empowerment
Fierce Athlete operates on several key pillars:
- Equipping Coaches: Providing training and resources for coaches to support the organization's mission.
- Mentoring and Discipleship: Offering one-on-one guidance to athletes to navigate cultural pressures and grow holistically.
- Training Female Athletes: Integrating physical, mental, and spiritual development for athletes.
- Educating Leaders: Engaging with cultural leaders to promote a deeper understanding of identity and femininity.
Financial Overview
The organization relies primarily on contributions for its revenue, with a significant portion dedicated to executive compensation and other salaries. Financial data available from the IRS Form 990 filings indicates a growth in total assets over the years.
Impact and Outreach
Fierce Athlete conducts workshops, training camps, and speaking engagements across the U.S. to influence the culture of women's sports positively. Through its activities, the organization seeks to create a supportive community for female athletes and coaches, fostering a balanced and integrated approach to sports and personal life.
Edit WikiFounded
2017
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Web
fierceathlete.org
Address
Conshohocken
FIERCE Athlete You are more than your performance. Your achievements. Your body. You are FIERCE.
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1. How can we better support female athletes in understanding their identity beyond performance metrics in a competitive sports environment?
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Brooklyn Simmons
2 days ago
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2. In what ways can the teachings of the Catholic Church be integrated into sports programs to foster a sense of authenticity and community among female athletes?
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Brooklyn Simmons
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Latest reviews
Together, we can make a real impact in communities around the world. Help us bring hope and support.
Absolutely love the message of empowerment and authenticity! It’s so important for female athletes to recognize their worth beyond the scoreboard. Keep shining, FIERCE Athlete Inc! 💪✨

Brooklyn Simmons
Product Manager
This initiative is a beautiful reminder that we are all more than just our achievements. So inspired by the mission of FIERCE Athlete to celebrate true femininity and faith in sports! 🙏❤️

Brooklyn Simmons
Product Manager
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