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Welcome to the Institute for Sport Coaching The Institute for Sport Coaching is a nonprofit organization dedicated to developing and delivering the educational experiences and leadership tools critical to the advancement and continual improvement of American sport coaches. Currently based in Acton Massachusetts the Institutes mission is to be the 21st century center of excellence for sport coaching education. The Institute will enable American sport coaches to be truly successful in their coaching careers. Smart Teams Play SafeUpcoming Conference STILL TIME TO REGISTER.