SNAC International

SNAC International, formerly known as the Snack Food Association, is a leading international trade association for the snack industry. Founded in 1937, it represents over 400 companies worldwide, including suppliers, marketers, and manufacturers[1][2]. The organization operates on three primary pillars: education, advocacy, and networking, aiming to connect the snack industry and foster growth and opportunity[1][2].

History and Evolution

SNAC International has evolved significantly since its inception, adapting to changes in the snack industry while maintaining its core mission. Over the years, it has expanded its membership to encompass companies from 55 countries, offering a platform for both domestic and international businesses to collaborate and grow[1].

Membership and Structure

• Domestic Business Members: U.S.-based snack producer companies.
• Domestic Associate Members: Service providers or suppliers to the snack industry based in the United States.
• International Business Members: Snack producer companies headquartered outside the U.S.
• International Associate Members: Providers of supplies or services to the snack industry based outside the United States[1].

Advocacy Efforts

SNAC International plays an active role in advancing policies that benefit the snack industry. It mobilizes on key legislative and regulatory issues, ensuring that member companies' interests are represented in Washington, D.C. The organization also educates members on compliance with food safety, labeling, transportation, and other regulations[3]. Through partnerships with leading food advocacy specialists, SNAC provides its members with expert advice on nutrition and regulatory issues[3].

Educational Initiatives

SNAC offers educational programs designed to enhance leadership and marketing skills within the snack industry. For example, the SNAC Excellence in Marketing Program provides opportunities for professional development and networking among global snack industry leaders[4].

Recognition and Reports

The organization annually produces the State of the Industry Report, which provides insights into industry trends, sales data, new product innovations, and contributions from industry leaders[4]. Additionally, the Circle of Honor Award program recognizes the achievements of snack food executives[4].