South Texas Hereford Association

Overview

The South Texas Hereford Association (STHA) is a U.S. nonprofit organization dedicated to promoting and supporting the Hereford breed of cattle. Established in 1937, the association has been instrumental in supplying high-quality Hereford bulls to commercial cattle ranchers across South Texas[1][2].

History

The association was formed on April 19, 1937, by a group of 32 cattlemen from Bee County and surrounding areas. Initially named the South Texas Breeder-Feeder Association, the organization aimed to enhance the cattle industry in South Texas. With assistance from the Texas Hereford Association, the first sale took place on November 5, 1937, featuring 17 Hereford bulls and 5 females[2].

In 1939, the name changed to the South Texas Hereford Breeder-Feeder Association, and by 1940, the association held two annual sales—spring and fall. By the 1950s, the association had shifted to a single annual fall sale, which became prominent by the 1960s. In 1969, the association introduced its first F-1 female sale, reflecting the popularity of Hereford-Brahman crossbreeding in the region[1][2].

Activities and Sales

Today, the STHA hosts two major cattle sales annually: one in the spring and another in the fall. These events are strategically timed to cater to the needs of ranchers in the region. The sales feature approximately 100 Hereford bulls, 50 Hereford females, and over 500 F-1 females. All sales take place at the Beeville Livestock Commission[3][2].

Educational Mission

In addition to promoting Hereford genetics, the South Texas Hereford Association focuses on educating its members and the general public about the benefits of the Hereford breed. This includes highlighting the breed's advantages and the latest developments in ranch management[4][5].

Impact and Legacy

Over the years, the STHA has had a profound impact on the South Texas cattle industry. It has played a crucial role in maintaining the use of Hereford genetics, which are valued for their performance traits, reproductive capabilities, and their contribution to the popular F-1 Hereford-Brahman cross[1][2].