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Helping Anglers Improve the Outcome for Each Fish They Release Become an Advocate Take the Pledge Helping Anglers Improve the Outcome for Each Fish They Release Become an Advocate Take the Pledge What is Keep Fish Wet. Keep Fish Wet promotes the use of sciencebased best practices to catch handle and release fish. Science shows that even small changes in how an angler catches handles and releases a fish can have positive outcomes once that fish swims away. Not only does using best practices increase survival rates of fish but it also helps fish return to their normal behavior as quickly as possible after release.