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Mission Statement The MatSu Cabaret Hotel Restaurant and Retailers Association is a nonprofit organization dedicated to serving the needs of the hospitality industry members within the Matanuska Susitna Borough. The association provides training programs legislative and government relations support with regulatory issues and promotes the industry for its members. Local Representation Matsu CHARR works on the front lines in the Matanuska Susitna Valley to represent local hospitality business interests. Board of Directors Sam Smith Chairman Locals Pub Pizzeria Cory Hughes Secretary Palmer Alehouse Amber Glasser Treasurer Everetts Restaurant Kristen Cook The Grape Tap Join MatSu CHARR Today.