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Coastal Mendocino Association of REALTORS The Voice for Real Estate on the Mendocino Coast Home The Coastal Mendocino Association of REALTORS was formed in 1978 as a 501c6 taxexempt organization. The same year CMAR received charters from both the California Association of REALTORS and the National Association of REALTORS. With membership of about 100 REALTOR members CMAR is considered a petite association. The jurisdiction for the association runs from the Humboldt County line in the north to the Sonoma County line in the south.