Lumberton Tourism Development Authority

The Lumberton Tourism Development Authority (LTDA) is a nonprofit organization dedicated to promoting tourism and fostering economic development in Robeson County, North Carolina. It serves a wide area encompassing approximately 946 square miles and a population of about 118,000 residents.

Mission and Activities

The LTDA's primary mission is to enhance the local economy by promoting tourism through various marketing strategies. These include the publication of visitor guides, direct mail campaigns, print advertising, and the strategic placement of billboards. The organization aims to attract tourists and highlight the region's unique attractions, contributing to economic growth and community improvement.

Financial Overview

The LTDA is classified as a 501(c)(6) organization, focusing on business leagues and economic development. While it is tax-exempt, donations to the organization are not tax-deductible[2]. The LTDA receives most of its revenue from contributions, with investment income constituting a smaller portion of its total revenue[2]. The organization has significant assets and relatively low liabilities, reflecting a stable financial position.

Governance and Leadership

The LTDA is governed by a board of directors, with key positions including the Chairman and Executive Director. The Executive Director oversees all marketing activities, develops policies, and serves as a spokesperson for the organization[3]. The LTDA employs staff responsible for administrative and operational tasks.

Impact

By promoting local businesses and events, the LTDA plays a vital role in boosting the county's economic vitality. It helps create jobs and increases foot traffic in the area, contributing to a more vibrant community environment. Additionally, the organization fosters a sense of pride among residents by highlighting the unique aspects of their community.

Facebook Reviews

Although the LTDA primarily focuses on tourism development, there have been misconceptions in reviews regarding community and spiritual aspects. However, these are not part of the LTDA's mission. The organization generally receives positive feedback for its efforts in promoting tourism and community engagement.

Structure and Personnel

The leadership team includes board members and officers who do not receive compensation for their roles[2]. Full-time employees are entitled to benefits such as health insurance reimbursement and retirement plans, as well as paid time off and sick leave[3].

Overall, the Lumberton Tourism Development Authority plays a crucial role in promoting tourism and economic growth in Robeson County, North Carolina.