American Ostrich Association

Overview

The American Ostrich Association (AOA) is a nonprofit organization recognized as the national trade association for the American ostrich industry. Established in 1988, the AOA is member-driven and focuses on promoting and supporting the ostrich industry in the United States. Its membership comprises small and mid-size ranchers who aim to create a sustainable and growth-oriented industry.

Mission

The primary mission of the AOA is to define, implement, and uphold high-quality standards for American ostrich products. This goal is aimed at ensuring the long-term growth and development of the industry. By promoting quality products and acting with integrity, the AOA fosters a collective voice within national agricultural dialogues.

Functions and Activities

• Industry Promotion: The AOA serves as a platform for its members to promote ostrich products, which include meat, leather, feathers, and eggs. These products are known for their unique qualities, such as low fat and high nutritional value.
• Market Development: The association works to develop sustainable markets for ostrich products, addressing the challenges faced by the industry in matching production supply with market demand.
• Industry Standards: It emphasizes adherence to high standards in ostrich farming and product processing, ensuring compliance with USDA regulations for meat production.

Challenges and Opportunities

Despite facing economic fluctuations and the challenges of maintaining balanced production and market demand, the AOA continues to support its members in diversifying farming operations and expanding the ostrich industry's reach. The association's efforts are crucial in maintaining this niche agricultural enterprise as a viable and sustainable part of the U.S. livestock sector.

History and Context

Ostrich farming in the U.S. experienced significant growth in the early 1990s but faced economic setbacks due to overproduction. The AOA plays a pivotal role in guiding the industry through these challenges by promoting value-added products and supporting research into sustainable production practices.