Your go-to gyaani for disease awareness & prevention. Currently spotlighting on HPV. Let's unite and amplify to save lives. Take the pledge against HPV today. Uniting communities to actively build awareness and train citizens on how to prevent child sexual abuse. The mission of Massachusetts Citizens for Children - "MassKids" is to advocate on behalf of our state's most vulnerable children. It is committed to preventing child abuse in all its forms. MassKids was formed in 1959 by pediatrician Martha May Eliot and Gov. Foster Furcolo to provide a vehicle through which citizens could learn about critical issues facing children and work to improve the lives. Throughout its history MassKids' hallmark has been its willingness to tackle the tough and complex issues affecting children and youth. From its work in the 70s on teen depression and suicide, its program in the 80s to prevent HIV among homeless and runaway youth, to its recent work to establish benchmarks to reduce child poverty, prevent infant death and disability from Shaken Baby Syndrome and prevent child sexual abuse, MassKids has been a recognized leader and effective advocate for the children in our communities and state. Since 1986, we have been the Massachusetts State Chapter of Prevent Child Abuse America. We are a member of the National Coalition to Prevent Child Sexual Abuse and Exploitation and serve on its Policy Committee.Our websites masskids.org and enoughabuse.org, serve as key resources to thousands of citizens annually. For example, in the past 12 months alone, our Enough Abuse Campaign site has generated over 4 million hits. We are the source the media turns to when they want an independent view of issues and event facing our children. We employ numerous strategies to achieve our goals including: building coalitions at the state and community levels, educating parents and other concerned adults, training professionals, changing policies within organizations that serve children and youth, and advocating for public policies that support the prevention of child abuse. We are serious advocates with a focus on tangible results. Measure us by our achievements and not our size. We are a no-frills organization that makes every donated dollar count. We are passionate about ensuring the right of every child to a safe, stable and healthy childhood. As our logo states: "It's only fair that each child be cherished."