THE DOWNTOWN ASSOCIATION OF FAIRBANKS PROMOTES, PRESERVES AND REVITALIZES DOWNTOWN FAIRBANKS THROUGH THEIR DOWNTOWN MAP GUIDE, DOWNTOWN MEMBER SPOTLIGHTS, QUARTERLY NEWSLETTERS, COMMUNITY INTERACTIVE WEBSITE, MAINTENANCE OF THE HISTORIC CITY HALL BUILDING, AND DEVELOPMENT OF DOWNTOWN DESIGN GUIDELINES, DEVELOPMENT STANDARDS AND STREET STANDARDS. THE STANDARDS ARE A MAJOR STEP IN THE IMPLEMENTATION OF THE VISION FAIRBANKS DOWNTOWN PLAN - A COMMUNITY SUPPORTED ECONOMIC DEVELOPMENT PLAN TO INVEST IN DOWNTOWN ROADS AND SIDEWALKS, AND GUIDE NEW CONSTRUCTION IN THE DOWNTOWN CORE.