Founded in 1998, MAM exists to coach, grow, and lead the youth of Memphis by helping them discover their identity in Christ and their purpose in the community. Founded in 1998, Memphis Athletic Ministries (MAM) exists to coach, grow, and lead the youth of Memphis by helping them discover their identity in Christ and their purpose in the community. Founded in 1998, Memphis Athletic Ministries’ (MAM) mission is to coach, grow, and lead the youth of Memphis to help them discover their identity in Christ and their purpose in the community. Our vision is to have identity found, hope restored and lives changed. MAM serves approximately 675 youth daily (Monday through Saturday), ages 8 to 18, through eight neighborhood centers. Our year-round mentoring and discipleship programs – academics, career readiness, Bible studies, sports/recreation address the physical, educational, social, emotional and spiritual needs of our urban youth. MAM provides youth with positive role models and is guided by five core values – Christ-centered, relational ministry; urban youth focus; loving/safe/fun environment; holistic development programming; and godly community influence. The result of MAM's programming will be a new generation of spiritually strong, productive adults who are bettering themselves, their families, their neighborhoods and our city.