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SECURE FOR THE MEDIA INDUSTRY AND RELATED USERS MEASUREMENT SERVICES THAT ARE VALID, RELIABLE, AND EFFECTIVE; TO EVOLVE AND DETERMINE MINIMUM DISCLOSURE AND ETHICAL CRITERIA FOR MEASUREMENT SERVICES; TO PROVIDE AND ADMINISTER AN AUDIT SYSTEM DESIGNED TO INFORM USERS AS TO WHETHER SUCH MEASUREMENTS ARE CONDUCTED IN CONFORMANCE WITH THE CRITERIA AND PROCEDURES DEVELOPED.
131996451
EIN
1963
Founded
New York City, NY 10170 United States
Address
mediaratingcouncil.org
Web
873492
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What are the biggest challenges facing media measurement accuracy in today's digital landscape, and how can the MRC address these issues?
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How can the MRC leverage advancements in technology to enhance the accreditation process for new media measurement products?
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Header Menu Media Rating Council The Media Rating Council MRC is a notforprofit industry self regulatory body established in 1963 at the request of US Congress that audits and accredits media measurement products and data sources across Digital OutofHome Print Radio Television and crossmedia products. Our Objectives Latest News Feb 13 2025 File Size 236. 32 KB Jan 29 2025 File Size 159. 71 KB Jan 02 2025 File Size 103.

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