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Advancing the Value of Ethnography Advancing the Value of Ethnography EPIC is a global community of researchers creators and innovators doing ethnography for impact in business and organizations. Learn more about us Ethnography is a powerful approach to understanding people and catalyzing change using theory and methods from the social sciences. Learn about the value impact of ethnography EPIC2025 will be held Sep 1619 in Helsinki and explores the theme Intelligences. Learn More EPIC Course Research Design Innovation April 2 June 4 2025 Learn how to design effective projects as well as build a highquality strategic practice to guide innovation within and for organizations.