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ARIZONA LICENSED BEVERAGE ASSOCIATION Serving the Licensed Beverage Industry for the Great State of Arizona Since 1936 OUR MISSION ALBA is a nonprofit organization established to promote the responsible sale of alcoholic beverages to establish and maintain effective communication with the Arizona Department of Liquor Licenses and Control to initiate lobby for and support laws that preserve the right of all Arizona retail liquor licensees to operated legitimate and lawful businesses and to provide innovative services to its membership. ALBA has partnered with Illinois Casualty Company the only ALBA endorsed insurance company Please visit ourinsurancepage to view more information. Contact Us to Learn More. Please dont hesitate to contact us if you have any questions or comments.