Eifocus Inc.

Eifocus Inc. is a U.S. nonprofit organization dedicated to empowering female athletes and their coaches through emotional intelligence training. The organization aims to foster resilience, leadership skills, and a winning mindset, helping female athletes succeed both on and off the field.

History and Founding

Eifocus Inc. was founded by Sarah Kivel, who drew from her personal experiences as a collegiate athlete and her professional background in emotional intelligence coaching. Kivel's motivation stemmed from her own challenges as an athlete, including feeling disconnected from her coach and facing stress from balancing school and sports. She believes that integrating emotional intelligence skills could have positively impacted her decision to quit sports.

Mission

The mission of Eifocus Inc. is to train coaches and athletes in emotional intelligence and leadership skills, ensuring that female athletes thrive in sports and beyond. The organization focuses on developing essential life skills such as stress management, teamwork, and decision-making, which are crucial for overcoming barriers that often lead to high dropout rates among female athletes.

Impact

Eifocus Inc. has had a significant impact, with over 14,000 athletes and 300 coaches participating in its programs. The organization aims to expand its reach to impact 25,000 female athletes by 2025, with a particular focus on providing opportunities to underserved athletes who face significant barriers.

Program Vision

Eifocus Inc. envisions revolutionizing sports training by integrating emotional intelligence into physical training, creating a future where every athlete and coach can unlock their full potential. This vision aligns with the United Nations' Sustainable Development Goal 5, which focuses on achieving gender equality and providing equal opportunities for women and girls across all areas of life, including sports.

Structure

Eifocus Inc. operates as a 501(c)(3) organization and is led by a team dedicated to empowering female athletes. The leadership includes Sarah Kivel as the Founder and Executive Director, along with other key roles such as Operations Manager, Public Relations Manager, Director of Motivation, and various board members responsible for content alignment, finance, and facilitation.