Farmhand Foundation
The Farmhand Foundation is a U.S.-based nonprofit organization founded in 2024 by the team behind Tractor Beverage Company. Its mission is to transform the food system by supporting growers' transition to organic and regenerative farming practices. The organization aims to make sustainable and organic farming the standard, benefiting both the environment and the farmers.
History and Founding
The Farmhand Foundation was established by Justin Herber, Griffin Barkley, and Justin Schneir, who are also involved with Tractor Beverage Company. This beverage company is known for its commitment to sustainable practices and has been a catalyst for the development of the Foundation. The idea of creating a nonprofit to support organic farming grew out of the recognition that while many farmers wish to transition to organic practices, they face significant challenges such as yield loss and administrative hurdles during the three-year certification process.
Objectives
The Farmhand Foundation's primary goals include:
- Supporting Organic Transition: Providing financial, technical, and educational support to farmers transitioning to organic practices. This includes a flagship Organic Transition Program set to launch in 2025, offering resources and mentorship over the certification period.
- Expanding Market Access: Helping farmers effectively market their organic products and expand their reach in domestic markets.
- Community Building: Creating a community-based approach where farmers can connect, share experiences, and feel supported in adopting sustainable practices.
Leadership
In January 2025, Whitney Clapper, a former Patagonia executive, was appointed as the Executive Director of the Farmhand Foundation. Clapper brings extensive experience in sustainability and community engagement, having led initiatives such as the Footprint Chronicles and Patagonia Provisions. Her leadership is pivotal in advancing the Foundation's mission to enhance the sustainability of food systems and support local growers.
Programs and Activities
The Foundation focuses on education, advocacy, and resource provision to aid farmers in their transition to organic practices. This includes workshops, mentorship programs, and initiatives that foster connections among farmers and between farmers and consumers. Initial efforts are concentrated in Southern California, particularly with citrus and berry growers, with plans to expand into other regions.
Impact
The Farmhand Foundation's efforts are designed to contribute to a more sustainable food system by promoting practices that enhance soil health, increase biodiversity, and reduce the use of harmful pesticides. By supporting farmers in transitioning to organic methods, the organization aims to create a ripple effect that encourages wider adoption of sustainable farming practices across the United States.
Notable Events
The organization made its public debut at Farm Aid 2024, an event that showcases support for family farmers and sustainable agricultural practices. This launch was part of a broader strategy to position organic farming as a central theme in discussions about the future of agriculture.
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