We are a nonprofit organization that raises awareness of the plight of elephants, and sells unique merchandise to raise funds for elephant conservation. Elephant Highway is a non-profit organization that raises awareness of the plight of elephants and, through the sale of unique merchandise, raises funds to support organizations that protect endangered elephants. www.elephanthighway.org Our mission is to raise awareness of the plight of African elephants who are murdered in ever increasing numbers by poachers looking to sell the elephants' ivory tusks. In addition to raising awareness of this horrible situation, Elephant Highway also works to raise funds to support the efforts of anti-poaching organizations and on the ground elephant conservation.