Congrats to all of our 2025 award winners in sustainability, marketing, safety and conversion! 🎉 We had the time of our lives celebrating everyone at National Convention and are so proud of all the work being done by our members. Thanks again to all of our applicants, finalists, and winners. Read more at NSAA.org/pressrelease 🔗 #NSAA2025 #MountainInspired (fb)

Just announced at our National Convention: the 2024/25 ski season saw 61.5 million skier visits. This season ranks as the second-best on record, a 1.7% increase over the previous season. Thank you for skiing, riding, and sliding on snow with us all season long. “The 2024-25 season may come to represent a new baseline for the industry. Even if ‘normal’ continues to evolve, this season gives us a strong point of reference for what steady, healthy growth looks like,” said NSAA President and CEO Michael Reitzell. Read more about the state of the ski industry in our press release: nsaa.org/pressrelease 🔗 #NSAA2025 #MountainInspired #LETSGOOOO (fb)