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Nebraska Licensed Beverage Association Standing together to protect the licensed beverage industry in Nebraska We Exist to Protect Your Business The Nebraska Licensed Beverage Association NLBA is a nonprofit trade association. Since the early 1940s NLBA has worked to protect the business interests of the tavern cocktail lounge package store hotel restaurant and other licensed beverage retailers. NLBA communicates with legislators and government agencies on all legislation and regulations which would affect the licensed beverage retailer. As a member of NLBA you know that your business interests as a licensed beverage retailer are being protected on the state level by an established association.