TO EDUCATE THE COMMUNITY OF SOUTHWEST FLORIDA ABOUT THE SENIOR FRIENDSHIP CENTERS AND SERVICES AVAILABLE TO SENIOR ADULTS. THE GOAL IS TO GROW THE FOUNDATION FUNDS TO PROVIDE A PERMANENT SOURCE OF FUNDS FOR SENIOR FRIENDSHIP CENTER PROGRAMS WHICH ASSIST OLDER ADULTS. INCOME GENERATED BY THE FOUNDATION WILL SUPPLEMENT THE PROGRAMS OF THE FRIENDSHIP CENTERS AND ITS FINANCIAL DEVELOPMENT EFFORTS. IN DOING SO, THE FOUNDATION WILL CONTINUE TO LEAD IN THE MISSION OF THE ORGANIZATION TO PROMOTE HEALTHY, DIGNITY AND QUALITY OF LIFE THROUGHOUT THE JOURNEY OF AGING. ADDITIONALLY, THE FOUNDATION SUPPORTS THE ORGANIZATIONAL VISION TO LEAD THE WAY IN DELIVERY OF COMPREHENSIVE SERVICES THAT ENRICH LIVES OF OLDER ADULTS AND THEIR FAMILIES.