Formed by a group of downtown property owners, business owners, and residents to revitalize the historic downtown district of Fort Myers. Our mission is to enhance the development of downtown as a hub of economic, social, and cultural activity. RIVER DISTRICT ALLIANCE. MISSION STATEMENT: TO STIMULATE AND SUPPORT CULTURAL, CREATIVE, AND COMMERCIAL SUCCESS INCLUDING ART, MUSIC, THEATRE, CULINARY, AND RETAIL WITHIN THE HEART OF THE RIVER DISTRICT; ALL OF THE PURPOSE OF REVITALIZATION AND REDEVELOPMENT OF OUR VALUABLE HISTORIC, RESIDENTIAL, AND COMMERCIAL DISTRICTS.VISION STATEMENT: CONSTANTLY ENHANCING AND SUPPORTING THE RIVER DISTRICT WITH SPIRIT, AMBITION AND DEDICATION