Through new ideas and new solutions we will create a new future for this iconic keystone species. We will help bring an end to this epic struggle. Through innovative ideas, we will help end the ivory trade and human elephant conflicts globally. The Elephant Project has developed an innovative corporate/non-profit approach to foster new dynamic and humane economies which will create sustainable revenue streams for elephant protection and related conservation efforts. These revenue streams will fund solutions that address the short and long-term needs of elephants, the communities in which they live, their environment, and by extension, other imperiled species - fostering an environment where a protected elephant is worth more than a dead one.