We are a non-profit organization and a coalition of business and community leaders committed to making Midtown an even better place. https://t.co/aj3QtEPoIs We are a non-profit organization and a coalition of business and community leaders committed to makin IMPROVE AND SUSTAIN THE QUALITY OF LIFE FOR THOSE WHO LIVE, WORK, STUDY, CREATE, AND PLAY IN MIDTOWN, ATLANTA. THE ALLIANCE ACCOMPLISHES THIS GOAL THROUGH A COMPREHENSIVE APPROACH TO PLANNING AND DEVELOPMENT THAT INCLUDES INITIATIVES TO ENHANCE PUBLIC SAFETY, IMPROVE THE PHYSICAL ENVIRONMENT, DEVELOP ALTERNATIVE TRANSPORTATION SOLUTIONS, PROMOTE INNOVATION AND ECONOMIC GROWTH, ENCOURAGE ENVIRONMENTALLY SUSTAINABLE RESOURCE USE, AND STRENGTHEN THE URBAN AMENITIES WHICH GIVE MIDTOWN ATLANTA ITS UNIQUE CHARACTER.