Our intention is to inform the public that 1 in 5 children are sexually abused, to discuss this taboo topic openly and to prevent future children from being sexually abused. Our mission is to stop adults from having sex with children. Our mission is to reach more of the 1.3 million Mainers via public service announcements broadcast throughout the state on local media, TV, newspaper, radio, and social media. We believe these PSAs are the most efficient way to quickly reach as many people in our state as possible. Our goal is to be so strategic and impactful in our PSA production and distribution that Stop Trafficking US actually turns the dial and causes a shift in our conversations and our cultural norm. We need to shine a bright light on this dark taboo behavior to make it stop.