We believe that animals often "rescue" us. And it is our obligation to support, even fight, for those who do not have a voice. We believe the best way for us to make an impact is by providing the "business" tools, namely fundraising, marketing, and a valuable community, to animal focused non-profits so that they can fulfill their potential and continue to do good.Additionally, our foundation distributes grants to exceptional and deserving animal welfare non-profits on our site.