Merlin's Magic Wand Foundation

Overview

Merlin's Magic Wand Foundation is a US-based 501(c)(3) public charity dedicated to providing magical experiences for children who need them most. It serves as the official foundation of Merlin Entertainments in the United States. The organization focuses on supporting children aged 2 to 18 who are facing serious illness, disability, or adversity.

Programs

Merlin's Magic Wand Foundation operates through three core programs:

• Magical Days Out: This program offers complimentary tickets to Merlin Entertainments attractions such as LEGOLAND Parks, LEGOLAND Discovery Centers, SEA LIFE Aquariums, and Madame Tussauds. Travel grants are also provided to families who need them.

• Magic On Tour: This initiative involves community outreach visits to hospitals, schools, and other charitable organizations. It brings the magic of Merlin's attractions directly to children who cannot visit in person, through activities and special visits.

• Merlin's Magic Spaces: This program involves the creation of highly themed and interactive spaces in hospitals, hospices, and other facilities where children spend significant time. These spaces are designed to bring the magic of Merlin's brands to those who need it most.

Partnerships and Impact

Merlin's Magic Wand Foundation partners closely with Merlin Entertainments to deliver its programs. Merlin Entertainments donates 100% of the tickets for Magical Days Out, allowing the foundation to focus on providing these experiences to eligible families and organizations. The foundation has helped over 350,000 children and their families worldwide by providing tickets and financial support.

Governance and Structure

Merlin's Magic Wand Foundation is an independent nonprofit that relies on its partnership with Merlin Entertainments for support. The organization is managed by a dedicated team and is required to file an annual IRS Form 990.

Financial and Community Support

The foundation benefits from annual donations from Merlin Entertainments towards its operating costs, allowing more of the public's donations to be directed towards its charitable programs. Community involvement and fundraising events, such as the annual charity golf tournament at LEGOLAND California, also contribute significantly to the foundation's efforts.

History

Established in 2013, Merlin's Magic Wand Foundation has grown to become a key part of Merlin Entertainments' philanthropic efforts, spreading joy and creating lasting memories for children across the United States.