We work to fulfill a mission to enhance the quality of life and economic success of Greater Kansas City by taking the lead in maintaining and selectively acquiring a diversity of amateur and professional sporting events; to collaborate with area economic development and agencies to attract and retain amateur and professional sports organizations; and to promote the lifetime benefits of sports for the citizens of Greater Kansas City. WIN for KC empowers girls and women through advocating and promoting the lifetime value of sports and fitness, while providing opportunities for participation and leadership development.